and equalizing this clip. It was recorded
in 1962 by Gary Wegner in the Chicago area.
I think this offer was before I started to work at KAAY in 63 so that would make it1962. This is a very early (per inquiry) spot. It doesn't mention who the record is from and the money goes directly to KAAY. Later, when I joined KAAY we were running Custom Records spots. Custom, out of Nashville, did "cover" or "sound alike" versions of the hits. The PIs generally ran at night. There was 40 combs for $1 and on and on. Len Carl, the manager when I started became known as the PI king, in that he did most of the voice work pitching the junk.
The jocks mostly looked down on the PIs but they brought in money as KAAY was getting started and established. In those days, selling top 40 radio was still a difficult task. Many advertisers looked on top 40 radio as a medium for kids.
http://kaay.podOmatic.com/entry/eg/2007-07-09T08_00_56-07_00
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