I don't write much about sales. I should, because without it there would be no commercial radio. At KAAY we had anywhere from 2-4 salespeople, along with the General Manager and sometimes jocks would do some part time sales. The sales department was often at odds with programming, until many of the sales people started coming from the programming department. Then programming folk discovered sales were not easy. Here is an interesting blog with a great story for those of you who might still be in radio:
http://insidemusicmedia.blogspot.com/
Friday, December 05, 2008
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